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Instagram DM automation tools compared: prices, caps and free plans

We compared ten Instagram DM automation tools, including ManyChat, InstantDM, LinkDM, CreatorFlow, Inrō, ReplyRush and Chatfuel, on what unlimited DMs cost, what the free plans include and where the caps are. Zetrr Automation’s ₹149 a month is the cheapest paid plan with unlimited DMs among them. LinkDM, CreatorFlow and ReplyRush cap every self-serve plan; Inrō prices by activated contacts and ManyChat by contacts. Every figure links to the page it came from.

Competitor details checked on , with a source for every figure.

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Cheapest paid plan with unlimited DMs

  1. Zetrr Automation₹149/mo
  2. SuperProfile₹499/mo
  3. InstantDM₹999/mo
  4. Zorcha₹1,199/mo

Zetrr Automation is the lowest here: ₹4,200 a year less than the next plan, if both are paid monthly.

  • ManyChat: No unlimited plan. Priced by contacts in US dollars: about US$17 a month for 250 contacts, about US$99 for 7,500
  • LinkDM: No unlimited plan. Pro is US$19 a month (US$182 a year) for 25,000 DMs a month
  • CreatorFlow: No unlimited plan. Pro is US$15 a month (US$12 billed yearly) for 5,000 DMs a month per workspace; automations pause at the cap
  • Inrō: Pro from €12.99 a month for up to 500 activated contacts, rising with each band of contacts (€149.99 at 10,000)
  • ReplyRush: No unlimited self-serve plan. Lite is ₹900 (US$10) a month for 7,500 DMs; Max is ₹8,400 (US$100) for 400,000
  • Chatfuel: US$20 a month (Business), or US$18 a month billed yearly; unlimited contacts and non-AI messages

Picks by need

  • Unlimited DMs for the lowest priceZetrr Automation

    ₹149 a month is the cheapest paid plan with unlimited DMs among the tools we track, and the ₹299 plan adds link-in-bio, a content planner and invoicing.

  • Funnels across many channelsManyChat

    ManyChat covers Instagram, Messenger, WhatsApp, TikTok, SMS and email with a visual flow builder, priced by contacts.

  • An AI agent across WhatsApp, Instagram and TikTokChatfuel

    Chatfuel’s Fuely AI agent works on every plan, with unlimited contacts and non-AI messages from US$20 a month.

  • An AI sales agent with a CRMInrō

    Inrō’s AI Agent has no credit limit on Pro, with CRM, campaigns and bookings; its price follows activated contacts.

  • Flat pricing with an APIInstantDM

    Legend Pro has no monthly DM cap at ₹999 (US$12) a month; Trendsetter adds an AI agent, a Flow Editor and an API.

  • Starting at ₹0 with unlimited DMsZorcha

    Zorcha’s free plan lists unlimited DMs, contacts and automations.

The tools side by side

10 of 10 tools
ToolCheapest paid plan with unlimited DMsUnlimited DMs on a paid planFree optionBilling currencyLead captureSending safeguards
Zetrr AutomationOur product₹149 a month, no monthly DM capYesFree plan with 2,000 DMs a month, and every paid feature free for the first month, no card neededIndian rupeesAsks for email or phone in the DM, saves valid answers to Leads, CSV exportAn hourly cap set below the limit Meta documents, sends spread evenly through the hour, an immediate stop when Instagram signals a limit, then a gradual return
ManyChatNo unlimited plan. Priced by contacts in US dollars: about US$17 a month for 250 contacts, about US$99 for 7,500ManyChat pricing summary, chatbot.comNoManyChat pricing summary, chatbot.comFree plan with a small contact allowanceManyChat pricing summary, chatbot.comUS dollarsManyChat pricing summary, chatbot.comA Data Collection block on paid plans asks for email, phone and other details, checks the format and saves answers to contact fieldsManyChat help: Data Collection blockNot checked
InstantDM₹999 a month (Legend Pro), or US$12; ₹833 or US$9.99 a month billed yearlyInstantDM pricingYes, from Legend Pro; its Multi plans are capped per accountInstantDM pricingFree plan with 500 DMs a month, carrying InstantDM brandingInstantDM pricingUS dollars or rupees, with a switch on its pricing pageInstantDM pricingEmail, phone and name capture with CSV export, from Legend ProInstantDM pricingUp to 800 an hour on Free and Legend Pro, 2,000 on Trendsetter, no hourly limit on Trendsetter ProInstantDM pricing
LinkDMNo unlimited plan. Pro is US$19 a month (US$182 a year) for 25,000 DMs a monthLinkDM pricingNo. Free covers 1,000 DMs a month, Pro 25,000 and Platinum+ (US$99) 300,000LinkDM pricingFree plan with 1,000 DMs a month, story replies and Facebook included; LinkDM branding staysLinkDM pricingUS dollarsLinkDM pricingLead Gen forms collect email, name, phone and custom answers, with CSV download, on ProLinkDM help: Lead Gen500 DMs an hour; extra DMs are queued for the next hourLinkDM help: hourly DM limit
CreatorFlowNo unlimited plan. Pro is US$15 a month (US$12 billed yearly) for 5,000 DMs a month per workspace; automations pause at the capCreatorFlow pricingNo. Pro covers 5,000 DMs a month per workspace and Growth (US$30) 10,000; add-on packs top upCreatorFlow pricingFree plan with 500 DMs a monthCreatorFlow pricingUS dollarsCreatorFlow pricingEmail Gate collects emails, on Pro and GrowthCreatorFlow help: Email GateNo hourly number of its own; says it paces sending to stay inside Instagram’s limitsCreatorFlow help: rate limits
InrōPro from €12.99 a month for up to 500 activated contacts, rising with each band of contacts (€149.99 at 10,000)Inrō help: plans and billingYes: monthly Pro has no cap, and its price follows the contacts activated each monthInrō pricingFree plan with 100 activated contacts a month, 3 active automations and 50 AI creditsInrō pricingEurosInrō pricingAsks for email, phone or any custom field in the DMInrō help: data collectionUp to 200 automated DMs an hour per account, with the rest queuedInrō help: rate limits
ReplyRushNo unlimited self-serve plan. Lite is ₹900 (US$10) a month for 7,500 DMs; Max is ₹8,400 (US$100) for 400,000ReplyRush pricingNot on self-serve plans, which are capped each month; only its partner plans for teams are unlimitedReplyRush partner plansFree plan with 1,500 DMs a month; ReplyRush branding staysReplyRush pricingRupees and US dollarsReplyRush pricingAn email collector with CSV downloadReplyRush help: email collector600 DMs an hour, with the rest queued on paid plansReplyRush help: hourly limit
ChatfuelUS$20 a month (Business), or US$18 a month billed yearly; unlimited contacts and non-AI messagesChatfuel pricingYes for contacts and non-AI messages; AI replies use creditsChatfuel plan limitsA free trial; no free planChatfuel pricingUS dollarsChatfuel pricingFlows ask for names, emails and phone numbersChatfuel for InstagramNo published hourly limitChatfuel docs: Instagram messaging rules
Zorcha₹1,199 a month (Pro); ₹799 a month billed yearlyZorcha pricing (India)YesZorcha pricing (India)Free plan lists unlimited DMs, contacts and automationsZorcha pricing (India)Indian rupeesZorcha pricing (India)Collect Phone/Email, from Pro (₹1,199 a month)Zorcha pricing (India)No published hourly limitZorcha pricing (India)
SuperProfile₹499 a month (Creator; ₹99 for the first month)SuperProfile pricing (India)YesSuperProfile pricing (India)Free plan includes unlimited AutoDMs on Reels and PostsSuperProfile pricing (India)Indian rupeesSuperProfile pricing (India)Collects an email before sending the DM, on Creator (₹499 a month)SuperProfile pricing (India)No published hourly limitSuperProfile pricing (India)

Each tool in brief

  1. Zetrr Automation

    Our product₹149 a month

    Best for: Creators who want unlimited DMs on a paid plan at the lowest price

    Strengths

    • ₹149 a month with no monthly DM cap
    • A free plan with 2,000 DMs a month
    • Follow-to-unlock, lead capture and missed-DM recovery built in
    • Verified Meta Tech Provider using Instagram’s official login
    • Six more creator apps in the ₹299 plan

    Limits

    • Instagram only
    • Free plan covers 2,000 DMs a month
    • No AI-written replies

  2. ManyChat

    Category leaderNo unlimited plan. Priced by contacts in US dollars: about US$17 a month for 250 contacts, about US$99 for 7,500

    Best for: Businesses automating several channels

    Strengths

    • Instagram, Messenger, WhatsApp, TikTok, SMS and email
    • AI tools and a visual flow builder

    Limits

    • Priced in US dollars by contacts
    • No unlimited-contact plan
    manychat.com

  3. InstantDM

    Alternative₹999 a month (Legend Pro), or US$12; ₹833 or US$9.99 a month billed yearly

    Best for: Creators who want flat pricing, with AI, flows and an API on higher plans

    Strengths

    • No monthly DM cap from Legend Pro
    • AI agent, Flow Editor and API from Trendsetter
    • Instagram and Facebook automation

    Limits

    • Legend Pro is ₹999 (US$12) a month billed monthly
    • 800 DMs an hour on Free and Legend Pro
    • Re-running missed comments needs Trendsetter
    instantdm.com

  4. LinkDM

    AlternativeNo unlimited plan. Pro is US$19 a month (US$182 a year) for 25,000 DMs a month

    Best for: Affiliate and link-sharing creators who want a generous free tier

    Strengths

    • 1,000 free DMs a month, with stories and Facebook
    • Rewind for comments from the last 7 days
    • Meta Business Partner

    Limits

    • No unlimited plan: Pro is US$19 for 25,000 DMs a month
    • Priced in US dollars
    • Branding stays on the free plan
    linkdm.com

  5. CreatorFlow

    AlternativeNo unlimited plan. Pro is US$15 a month (US$12 billed yearly) for 5,000 DMs a month per workspace; automations pause at the cap

    Best for: Solo creators who send a few thousand DMs a month

    Strengths

    • Free plan with 500 DMs a month
    • Rewind for the last 7 days on paid plans
    • Instagram Login, no Facebook Page needed

    Limits

    • No unlimited plan: Pro is US$15 for 5,000 DMs a month per workspace
    • One DM per automation, no follow-up sequences
    • No AI replies
    creatorflow.so

  6. Inrō

    AlternativePro from €12.99 a month for up to 500 activated contacts, rising with each band of contacts (€149.99 at 10,000)

    Best for: Brands and coaches who want an AI sales agent and CRM on Instagram

    Strengths

    • AI Agent with no credit limit on Pro
    • Broad triggers: comments, stories, Lives, ads and more
    • CRM, DM campaigns and post publishing

    Limits

    • Pro’s price rises with contacts activated each month
    • Priced in euros
    • Free plan allows 3 active automations
    inro.social

  7. ReplyRush

    AlternativeNo unlimited self-serve plan. Lite is ₹900 (US$10) a month for 7,500 DMs; Max is ₹8,400 (US$100) for 400,000

    Best for: Instagram and Facebook creators who want a large free tier

    Strengths

    • Free plan with 1,500 DMs a month
    • Follow gate, email collector, SendBack and follow-ups from Lite
    • Prices in rupees and US dollars

    Limits

    • Every self-serve plan has a monthly DM cap: Lite is 7,500
    • Branding stays on Free and Lite
    replyrush.com

  8. Chatfuel

    AlternativeUS$20 a month (Business), or US$18 a month billed yearly; unlimited contacts and non-AI messages

    Best for: Businesses that want one AI agent across WhatsApp, Instagram, Facebook and TikTok

    Strengths

    • Unlimited contacts and non-AI messages from US$20 a month
    • Fuely AI agent with hand-off to people
    • CRM, bookings and payments built in

    Limits

    • No free plan, a free trial
    • AI replies are paid from a credit balance
    • Priced in US dollars
    chatfuel.com

  9. Zorcha

    Built for India₹1,199 a month (Pro); ₹799 a month billed yearly

    Best for: Unlimited DMs on a free plan

    Strengths

    • Free plan lists unlimited DMs, contacts and automations
    • Bills in rupees

    Limits

    • Pro is ₹1,199 a month billed monthly
    zorcha.com

  10. SuperProfile

    Built for India₹499 a month (Creator; ₹99 for the first month)

    Best for: Creators who also sell from a link-in-bio store

    Strengths

    • Free plan includes unlimited AutoDMs on Reels and Posts
    • Creator plan adds stories and lives

    Limits

    • Creator plan is ₹499 a month after a ₹99 first month
    superprofile.bio

Why creators pick Zetrr Automation

  • Unlimited DMs for ₹149 a month

    The cheapest paid plan with unlimited Instagram DMs among the tools we track.

  • Built for account safety

    Instagram’s official login and a verified Meta Tech Provider. No password sharing, no scraping. Zetrr paces its sending inside Instagram’s limits and pauses itself when Instagram asks it to slow down.

  • Creator features without building flows

    Follow-to-unlock, lead capture with CSV export, missed-DM recovery for the last 7 days, a Priority Comments inbox and a brand-deal inbox are switches, not diagrams.

  • The creator OS: seven apps, one login

    Plan content in Planner (free), share a BioLink page, invoice brands with Invoice, run Instagram giveaways, collect enquiries with Forms and open links in the right app with Opener, all with Automation for ₹299 a month.

How we compared

  • What a paid plan with unlimited DMs costs each month, billed monthly
  • Whether any plan caps DMs or contacts each month
  • What the free plan includes
  • Channels and triggers covered
  • AI replies, follow-ups and lead capture
  • What else comes in the same subscription

Figures come from each vendor’s public pricing page on the date shown beside it. Zetrr Automation is our product; we list where other tools are the better fit.

Questions

What is the cheapest Instagram DM automation tool with unlimited DMs?

Among the tools compared here, Zetrr Automation’s ₹149 a month is the cheapest paid plan with unlimited DMs. Zetrr’s free plan also covers 2,000 DMs a month. Zorcha’s free plan lists unlimited DMs, and SuperProfile’s free plan includes unlimited AutoDMs on Reels and Posts.

Which free plans send the most DMs?

Zorcha’s free plan lists unlimited DMs, and SuperProfile’s includes unlimited AutoDMs on Reels and Posts. Among capped free plans, Zetrr Automation covers 2,000 DMs a month, ReplyRush 1,500, LinkDM 1,000, and InstantDM and CreatorFlow 500.

Which tools cap DMs on paid plans?

LinkDM (25,000 a month on Pro), CreatorFlow (5,000 on Pro) and ReplyRush (7,500 on Lite) cap every self-serve plan. Inrō’s monthly Pro has no cap, but its price rises with activated contacts, and ManyChat prices by contacts.

Do these tools use Instagram’s official API?

Each tool here says it connects through Meta’s official APIs, and several describe themselves as Meta Business Partners or Tech Providers. Zetrr connects through Instagram’s official login as a verified Meta Tech Provider, never asks for your password and does not scrape.

Which tools also automate WhatsApp or Facebook?

Chatfuel automates WhatsApp, Instagram, Facebook and TikTok, and ManyChat adds Messenger, WhatsApp, TikTok, SMS and email. LinkDM, ReplyRush and InstantDM add Facebook. Zetrr, CreatorFlow and Inrō automate Instagram only.

How did you check these prices?

We read each vendor’s own pricing page, feature pages or help centre on the date shown and link every figure to its source. ManyChat’s pricing page blocks automated readers, so some of its figures come from published summaries; confirm them on manychat.com.

Sources

Zetrr makes Zetrr Automation. Other product names are trademarks of their owners; Zetrr isn’t affiliated with them. Prices change, so check each site before you buy. Spotted something out of date? Tell us on the contact page and we’ll fix it.

More comparisons

Try Zetrr Automation free

Every Zetrr app is free to try, with no card needed. Instagram DM automation for creators worldwide: unlimited DMs on a paid plan for ₹149 a month, through Instagram’s official login. Part of Zetrr, the creator OS.

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